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Howard Johnson's restaurant entrance with emblematic weather vane. Johnson wanted to expand his company, but the stock market crash of 1929 prevented this. After waiting a few years and maintaining his business, Johnson persuaded an acquaintance in 1935 to open a second Howard Johnson's restaurant in Orleans, Massachusetts. [16]
Howard Johnson's was the largest restaurant chain in the U.S. throughout the 1960s and 1970s, with more than 1,000 combined company-owned and franchised outlets. [2] Today, the chain is defunct—after dwindling down to one location, the last Howard Johnson's restaurant (in Lake George, New York) closed in 2022 due to the COVID-19 pandemic. [3]
One souvenir of Howard Johnson’s menu: The 28 flavors of ice cream it famously boasted inspired Burt Baskin and Irv Robbins to offer 31 flavors — one for each day of the month. andsome96 ...
Johnson's novel idea of centralized buying and using a commissary system to prepare menu items for distribution are part of his legacy to the restaurant industry. [10] He also helped shape the way Americans dined out by locating his restaurants by major roads, maintaining a family-friendly atmosphere, and serving meals characterized today as comfort food. [11]
In 1969, Howard Johnson's opened up a bar and grill called the Ground Round in Massachusetts. It became hugely popular, and at its height, had over 200 locations.
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The company promoted the use of Grade "A" dairy milk in its ice cream, while comparable producers at the time still used Grade "B" milk. [2] It competed in the New England market alongside Howard Johnson's into the 1930s; some Dutchland stores were converted to Howard Johnson's units before being acquired as a whole company in 1940. [1]
Signatures Restaurant; Sisters Chicken & Biscuits – founded in 1979, this was Wendy's first attempt to expand beyond burgers [10] [11] [12] Sokolowski's University Inn, Cleveland, Ohio; Soul Daddy; Specialty Restaurant Group; Steak and Ale; Steve's Ice Cream; Sweet Tomatoes – Founded in San Diego in 1978 and operated as Souplantation in ...