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Urchin Tracking Module (UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns across traffic sources and publishing media. They were introduced by Google Analytics ' predecessor Urchin and, consequently, are supported out of the box by Google Analytics.
On other such services, using a URL shortener can allow linking to web pages which would otherwise violate this constraint. Some shortening services, such as goo.gl, tinyurl.com, and bit.ly can generate URLs that are human-readable, although the resulting strings are longer than those generated by a length-optimized service. Finally, URL ...
A query string is a part of a uniform resource locator that assigns values to specified parameters.A query string commonly includes fields added to a base URL by a Web browser or other client application, for example as part of an HTML document, choosing the appearance of a page, or jumping to positions in multimedia content.
The client may then decide to cache the representation, along with its ETag. Later, if the client wants to retrieve the same URL resource again, it will first determine whether the locally cached version of the URL has expired (through the Cache-Control and the Expire headers). If the URL has not expired, it will retrieve the locally cached ...
TinyURL is a URL shortening web service, which provides short aliases for redirection of long URLs. Kevin Gilbertson, a web developer, launched the service in January 2002 [1] as a way to post links in newsgroup postings which frequently had long, cumbersome addresses. TinyURL was the first notable URL shortening service and is one of the ...
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related to: url tracking generator