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Foodborne illness (also known as foodborne disease and food poisoning) [1] is any illness resulting from the contamination of food by pathogenic bacteria, viruses, or parasites, [2] as well as prions (the agents of mad cow disease), and toxins such as aflatoxins in peanuts, poisonous mushrooms, and various species of beans that have not been boiled for at least 10 minutes.
In marketing, brand management is the control of how a brand is perceived in the market.Tangible elements of brand management include the look, price, and packaging of the product itself; intangible elements are the experiences that the target markets share with the brand, and the relationships they have with it.
The Hyman–Brand began to feel the effects of time and its radical conversion several decades earlier. By 1970 the gas station was no longer a viable business, and the building was condemned and slated for demolition. [6] The following year it was saved when Harley Baldwin bought it for $170,000 ($1,279,000 in contemporary dollars [5]).
ABC brand was previously owned by PT ABC Central Food Industry, a company that was bought by Heinz in 1999. [3] ABC is the largest Heinz's business in Asia, and one of the largest in the world; employing 3000 employees, 3 production facilities, 8 packing facilities, and extensive distribution network in Java and other parts of Indonesia. Today ...
One may regard the designing of a brand architecture as an integrated process of brand building through establishing brand relationships among branding options in the competitive environment. [2] The brand architecture of an organization at any time is, in large measure, a legacy of past management decisions as well as of the competitive ...
Unlike brand recognition, brand recall (also known as unaided brand recall or spontaneous brand recall) is the ability of the customer retrieving the brand correctly from memory. [11] Rather than being given a choice of multiple brands to satisfy a need, consumers are faced with a need first, and then must recall a brand from their memory to ...
The Internet is a powerful branding tool for many businesses as it offers numerous ways to promote a business. [4] Interactivity as one of the natures of the Internet helps companies communicate the brand messages instantly and talk to consumers directly, generating exclusive and individual interactions with them. [5]
Mie Sedaap (a.k.a. Mi Sedaap for export sales) is an instant noodle brand produced by Wings Food. This instant noodle product was launched in 2002 and is currently the second most popular instant noodle in Indonesia. [1] This product is claimed to be the only instant noodle on the market that has an ISO 22000 certificate. [2]