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The main finding: When a city hosted an Eras concert, the number of total Lyft rides went up an average of 7.6%. (This analysis controls for seasonality and variation in rides across weekdays.) Lyft
The economics of the Eras tour, including Swift's overall economic impact, has been termed "Swiftonomics" by economists and journalists. [52] It was first coined by economic analyst Augusta Saraiva, who stated that the Eras Tour's unprecedented ticket sales represented a "post-COVID demand shock " in the United States, with consumers ...
This put the Eras Tour on track to generate an estimated $5 billion in economic impact, which tops the gross domestic product of 50 countries. When Swifties come to town, local businesses benefit.
The Eras Tour was the sixth concert tour by the American singer-songwriter Taylor Swift. It began in Glendale, Arizona, on March 17, 2023, and concluded in Vancouver, British Columbia, on December 8, 2024. Spanning 149 shows across five continents, the Eras Tour had a cultural and socioeconomic impact.
Taylor Swift's global dominance is such that even the NFL, which will happily overpower other sports on days previously sacred to them -- the NBA on Christmas Day and college football on Black ...
The stadium is a regular concert venue and has featured performers such as The Rolling Stones, Metallica, Beyoncé, U2, Guns N' Roses, One Direction, Taylor Swift, and Coldplay over the years. When Taylor Swift returned in 2023 for The Eras Tour, she became the first act in stadium history to sell out three shows on a single tour. [64]
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Darrell K Royal Memorial Stadium (formerly War Memorial Stadium, Memorial Stadium, and Texas Memorial Stadium), located in Austin, Texas, on the campus of the University of Texas, has been home to the Longhorns football team since 1924. The stadium has delivered a home field advantage with the team's home record through November 24, 2023 being ...