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This page was last edited on 14 February 2021, at 08:39 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.
The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
The world's largest IKEA store is located in Pasay, Metro Manila, Philippines. In 1943, then-17-year-old Ingvar Kamprad founded IKEA as a mail-order sales business, and began to resell furniture five years later. [23]
When beds in a box first became a thing, people were shocked at the idea of buying a mattress sight unseen. However, that revolutionary shopping pivot led the way for the best online furniture ...
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