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Free sample of Peter Pan peanut butter, promising it "does not stick to the roof of your mouth" A product sample is a sample of a consumer product that is given to the consumer free of cost so that they may try a product before committing to a purchase. When it comes to marketing non-durable commodities, such as food items, sampling is crucial.
By 1933, Ace had thirty-eight retailers in Illinois, Indiana, and Wisconsin. In 1946, Ace introduced its Super Ace Store concept. By the end of the 1940s, Ace had wholesale sales of more than $7 million from the one hundred thirty-three stores it supplied. In 1954, the stores agreed to change their names from Ace Stores to Ace Hardware.
By 1978, Gibson's had 684 stores across the United States. [5] The company began to go into decline after that, in part because franchisees began to withdraw from the chain; the company's largest franchisee, Pamida Inc., began opening discount stores under its own name. [5] Gibson's was sold in June 1984 to a company headed by Gary Chaffin. [6]
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