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Braun, also part of the Gillette group at that time, started to use the Oral-B brand for electric toothbrushes. Procter & Gamble bought Gillette in 2005 and marketed Oral-B together with Crest under Pro-Health in 2007. [17] [18] A company representative has stated that the "B" in Oral-B stands for "brush". [19]
A common way of setting the bristles, brush filaments, in the brush is the staple or anchor set brush in which the filament is forced with a staple by the middle into a hole with a special driver and held there by the pressure against all of the walls of the hole and the portions of the staple nailed to the bottom of the hole.
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