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Hai Karate was known for its humorous television [3] and magazine ads, which included self-defense instructions to help wearers "fend off women", [4] The brand's marketing plan was developed at the advertising firm of McCaffrey & McCall by George Newall, who gained fame as the co-producer of, as well as writing a few songs for Schoolhouse Rock!
Based on a shower gel and comes in shower gel and body spray form. Released in U.S. in 2008. Present 2008 Fever or Hot Fever: A fragrance infused with Brazilian hot mud and red dragon fruit extract. One of the three scents released by Axe under limited edition status. Comes in shower gel and body spray form. Released in U.S. in 2008. Present 2008
Eternity Aqua for Women Calvin Klein for Women: Calvin Klein: 2012 Fame: The First Ever Black Eau de Perfume: Lady Gaga (see List of celebrity-branded perfumes) 2012 Elixir: Shakira (see List of celebrity-branded perfumes) Puig: 2012 Florentine Iris Essenze: Ermenegildo Zegna: 2012 Grenada: Oscar de la Renta [75] 2012 Jeunesse: Robert Piguet ...
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Perfume formulas 1910. Eau de toilette is a weaker concentration of fragrance than perfume. [10] [11] The concentration of aromatic ingredients is typically as follows (ascending concentration): Splash and after shave: 1–3% aromatic compounds; Eau de Cologne (EdC): Citrus type perfumes with about 2–6% perfume concentrate aromatic compounds [12]
Many celebrities have signed contracts with perfume houses to associate their name with a signature scent, as a self-promotion campaign. [1] The scents are then marketed; the association with the celebrity's name usually being the selling point of the campaign.