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  2. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    Google Ads, formerly known as Google Adwords, is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [4]

  3. Job postings with salary ranges are fast becoming the new norm

    www.aol.com/finance/job-postings-salary-ranges...

    A recent job posting for a software engineer at Google in San Jose pays a salary ranging from $157,000 ... salary ranges have widened most in mid-to-high paying sectors like pharmacy and medical ...

  4. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    [25]: 119 Google launched its "AdWords" (now renamed Google Ads) search advertising program in 2000 [26] and introduced quality-based ranking allocation in 2002, [27] which sorts search advertisements by a combination of bid price and searchers' likeliness to click on the ads.

  5. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  6. Pay scale - Wikipedia

    en.wikipedia.org/wiki/Pay_scale

    A pay scale (also known as a salary structure) is a system that determines how much an employee is to be paid as a wage or salary, based on one or more factors such as the employee's level, rank or status within the employer's organization, the length of time that the employee has been employed, and the difficulty of the specific work performed.

  7. Pay grade - Wikipedia

    en.wikipedia.org/wiki/Pay_grade

    Typically, pay grades encompass two dimensions: a “vertical” range where each level corresponds to the responsibility of, and requirements needed for a certain position; and a “horizontal” range within this scale to allow for monetary incentives rewarding the employee's quality of performance or length of service.

  8. Professional certification - Wikipedia

    en.wikipedia.org/wiki/Professional_certification

    A certification is a third-party attestation of an individual's level of knowledge or proficiency in a certain industry or profession. They are granted by authorities in the field, such as professional societies and universities, or by private certificate-granting agencies.

  9. LinkedIn - Wikipedia

    en.wikipedia.org/wiki/LinkedIn

    The 2019 lists identified Google's parent company, Alphabet, as the most sought-after U.S. company, with Facebook ranked second and Amazon ranked third. [143] The lists are based on more than one billion actions by LinkedIn members worldwide. The Top Companies lists were started in 2016 and are published annually.

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