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An electronic mailing list or email list is a special use of email that allows for widespread distribution of information to many Internet users. It is similar to a traditional mailing list – a list of names and addresses – as might be kept by an organization for sending publications to its members or customers, but typically refers to four ...
The term Listserv (styled by the registered trademark licensee, L-Soft International, Inc., as LISTSERV) has been used to refer to electronic mailing list software applications in general, but is more properly [3] applied to a few early instances of such software, which allows a sender to send one email to a list, which then transparently sends it on to the addresses of the subscribers to the ...
A list broker [1] acts as an agent for those who wish to conduct direct marketing campaigns via direct mail, email, or telemarketing. List brokers provide lists that, minimally, contain a prospect's name and physical address. [ 2 ]
Create distribution lists to save time when you send emails to a group of contacts from the contacts you already have in your AOL Contacts, set up a contact list with a group of people you often send emails. For example, you email the same content to 3 friends every week. Instead, create a contact list called "Friends".
PebblePost is a digital-to-direct mail marketing platform that provides brands with a medium to reach shoppers at home with highly targeted mail. [7] [15] PebblePost operates by using clickstream data from brand's website visitors to help brands determine which customers are most likely to be interested in certain products at a given time, and then sends branded mail to them within 12–24 ...
An ESP may provide tracking information showing the status of emails sent to each member of an address list. ESPs also often provide the ability to segment an address list into interest groups or categories, allowing the user to send targeted information to people who they believe will value the correspondence.
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