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The 3:4 aspect ratio of half frame photos can easily be cropped to 4:5 in portrait orientation without a significant reduction in image quality producing an "Instagram ready" photo. This has been reinforced by Kodak's reintroduction of half frame cameras [9] through the Kodak Ektar branded H35 half frame camera.
Prior to its use on films, the Ektar name originally referred to Eastman Kodak's premium-priced lenses for professional use, which were introduced in 1936 and sold until the 1960s. In contrast to the branding from other lens-makers, Kodak emphasized that the name was a quality mark rather than referring to any particular optical formula. [3]
The Kodak Ektra was a 35mm coupled rangefinder camera launched by Kodak USA in 1941. Originally regarded as one of the most innovative cameras of its type when first released, the Ektra featured the ability to cover both the highpoint and lowpoint of 35mm operation, but suffered from a faulty shutter.
A box of Ektachrome 64T in 120 format, late 90's European package, expired December 2001. Ektachrome is a brand name owned by Kodak for a range of transparency, still and motion picture films previously available in many formats, including 35 mm and sheet sizes to 11 × 14 inch size.
Early units were expensive, and often large and heavy; the power unit was separate from the flash head and was powered by a large lead-acid battery carried with a shoulder strap. Towards the end of the 1960s electronic flashguns of similar size to conventional bulb guns became available; the price, although it had dropped, was still high.
The Kodak Ektra was a smartphone built and sold by the Bullitt Group using a design that referenced the 1941 Kodak Ektra camera. The phone was not built by Eastman Kodak. It was announced in 2016, [1] was released to the public in 2017 with mixed reviews. [2] [3] Support for the camera ended 30 April 2020. [4]