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Shoe Goo was created in part in 1972 by Lyman Van Vliet, a 45-year-old senior executive at Hughes Aircraft Co. [1] [2] As a frequent tennis player, Van Vliet was dissatisfied with the durability of the soles of his tennis shoes and sought a method to extend their life by repairing them.
An open can of shoe polish with a side-mounted opening mechanism visible at the top of the photo. Shoe polish, also known as boot polish and shoeshine, is a waxy paste, cream, or liquid that is used to polish, shine, and waterproof leather shoes or boots to extend the footwear's lifespan and restore its appearance.
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wetting back- semi-processed leather is rehydrated. sammying - 45-55%(m/m) water is squeezed out the leather. splitting - the leather is split into one or more horizontal layers. shaving - the leather is thinned using a machine which cuts leather fibres off. neutralisation - the pH of the leather is adjusted to a value between 4.5 and 6.5.