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Bonobos is an e-commerce-driven apparel company that designs and sells menswear including men's suits, trousers, denim, shirts, shorts, swimwear, outerwear, and accessories. The company was founded by Stanford Business School students Andy Dunn and Brian Spaly, and launched as an online retailer in 2007.
Fitting of a bespoke jacket. Bespoke tailoring (/ b i ˈ s p oʊ k / ⓘ) or custom tailoring is clothing made to an individual buyer's specifications by a tailor.Bespoke garments are completely unique and created without the use of a pre-existing pattern, while made to measure uses a standard-sized pattern altered to fit the customer.
During the 1930s and 1940s, it became the largest retail chain of men's clothing in the United States, best known for selling two-pant suits. In 1975, the company was sold to foreign investors, [2] then broken up and sold in smaller groups to its management. For instance, 13 stores were operated by the Proud Wind, Inc. company. [3]
A bespoke suit requires a “skeleton fitting” in which the garment is only partially made in order to correct minor deficiencies in fit. Tailoring men's jackets by adding underlayers of padding became fashionable in Europe by the 14th century.
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Hart Schaffner Marx's origins date to 1872 when brothers Harry and Max Hart opened a small men's clothing store on Chicago's State Street called "The Great Globe One-Price Clothier," with proprietors advertised as Harry Hart & Bro. [2] [3] In 1879, the Harts' brothers-in-law, Levi Abt and Marcus Marx, joined the partnership, which was then renamed Hart, Abt & Marx. [4]