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Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.
Faced products on a shelf at a Coles supermarket. In the retail industry, facing (also known as blocking, zoning, levelling or dressing) is the practice of pulling products forward to the front of the display or shelf on which they are placed, typically with the items' labels facing forward. [1]
Included with a purchase, a video on a DVD disc may be provided demonstrating the product's use. Video product demonstrations can also be found on the Internet at the homepages of companies or on web hosting sites such as YouTube. One notable example is the viral video Will It Blend? demonstrating Blendtec blenders.
Visual marketing is the discipline of studying the relationship between an object, the context it is placed in and its relevant image. Representing a disciplinary link between economy, visual perception laws and cognitive psychology, [1] the subject mainly applies to businesses such as fashion and design.
Planograms are predominantly used in retail businesses. A planogram defines the location and quantity of products to be placed on display, often with detailed specifications on the number of product facings and spacing; shelf layout, height, width, slant and depth and necessary or recommended chiller conditions (e.g. fresh meat versus white wine).
A Connecticut man who allegedly killed a woman and her infant son in November targeted the woman because she owed him $400 for renting a vehicle of his, arrest reports said on Monday.
Luke Grimes says it's hard work to remain a Hollywood heartthrob — but that's not why he's committed to the gym.. The Yellowstone actor, 40, revealed to Men’s Health that he’s figuring out ...
Fashion merchandising can be defined as the planning and promotion of sales by presenting a product to the right market at the proper time, by carrying out organized, skillful advertising, using attractive displays, etc. Merchandising, within fashion retail, refers specifically to the stock planning, management, and control process. Fashion ...