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In exchange, in 1961, White Stag became the exclusive US distributor of Speedo swimwear. Through White Stag, Speedo's product line expanded to include men's and women's sportswear. [13] By the middle of the 1960s, Speedo had acquired 30% of Nottingham, England textile manufacturer Robert Shaw & Company and had established a European subsidiary.
A swim brief or racing brief is any briefs-style male swimsuit such as those worn in competitive swimming, diving and water polo. The popularity of the Australian Speedo brand racing brief has led to the use of its name in many countries around the world to refer to any racing brief, regardless of the maker. [1]
Speedo produced the wool and cotton swimwear for the Melbourne Olympics in 1956. [42] In 1956, Speedo became the first company to introduce nylon. [45] Men's swimsuits developed roughly in parallel to women's during this period, with the shorts covering progressively less.
After decades of banishment from mainstream wardrobes, one of fashion’s most divisive garments – the men’s swimming brief – is making a tentative return. Beachgoers beware, this ...
The design result, called the LZR Racer, reduced skin friction drag 24% more than the previous Speedo swimsuit. In March 2008, athletes wearing the LZR Racer broke 13 swimming world records. [ 5 ] Much like other suits used for high competition racing, LZR Racers allow better oxygen flow to the muscles , and hold the body in a more hydrodynamic ...
Model Jasmine Sanders walks the runway during the 2022 Sports Illustrated Swimsuit Runway Show at the W South Beach beachfront pool in Miami Beach, Florida, on Saturday, July 16, 2022.
Once upon a time, in a far away land called England, a young Prince decided to play for the university water polo team and donned a Speedo that was abnormally high up on his waist.
A sling swimsuit worn by men is often called a mankini. It was popularized by Sacha Baron Cohen, who donned one in the 2006 film Borat. The publicity around the film started building during the Cannes Film Festival in May 2006, when Baron Cohen posed in character on the beach in a fluorescent green mankini, alongside four models. [5]