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The United States federal government regulates advertising through the Federal Trade Commission [49] (FTC) with truth-in-advertising laws [50] and enables private litigation through a number of laws, most significantly the Lanham Act (trademark and unfair competition). Specifically, under Section 43(a), false advertising is an actionable civil ...
In addition, any consumer could act as a representative and file a class action lawsuit against a business committing unfair competition. [15] Proposition 64 allows only private plaintiffs who have "suffered injury in fact and lost money or property as a result of such unfair competition" may file suit, [ 16 ] while "unaffected" plaintiffs now ...
The AMA defines deceptive advertising as "advertising intended to mislead consumers by falsely making claims, by failure to make full disclosure, or by both". [ 3 ] The Federal Trade Commission Act defines an act or practice as deceptive "if there is a material misrepresentation or omission of information that is likely to mislead the consumer ...
By Kali Geldis The Consumer Financial Protection Bureau and the Federal Trade Commission are taking on deceptive mortgage advertising and marketing in the latest enforcement actions from the ...
Pages in category "False advertising law" The following 15 pages are in this category, out of 15 total. ... Consumer Protection Act, 1986;
Consumers had limited ground on which to defend themselves against faulty or defective products, or against misleading or deceptive advertising methods. The consumer movement began to gather a following, pushing for increased rights and legal protection against malicious business practices.
Taco Bell has been sued for false advertising over the amount of filling in its Mexican Pizzas and Crunchwraps.. In the lawsuit, the plaintiff, Frank Siragusa, accused Taco Bell of “unfair and ...
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