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Promotional apparel is clothing imprinted with a company's name, logo or message. They include shirts, gloves, hats, jackets and any piece of clothing that can be incorporated in marketing and communication campaigns. Promotional clothing is used to endorse a product, service or company agenda. The importance of promotional apparel lies in the ...
Digital textile printing is described as any ink jet based method of printing colorants onto fabric. Most notably, digital textile printing is referred to when identifying either printing smaller designs onto garments (T-shirts, dresses, promotional wear; abbreviated as DTG, which stands for Direct to garment printing) and printing larger designs onto large format rolls of textile.
All-over print T-shirts have solved the problem with color fading and the vibrancy is higher than most standard printing methods but requires synthetic fabrics for the ink to take hold. The key feature of dye-sublimated clothing is that the design is not printed on top of the garment, but permanently dyed into the threads of the shirt, ensuring ...
FUBU. Hip-hop culture at large were devotees of Fubu—a.k.a., For Us, By Us. Founded by Daymond John (Shark Tank fans know what’s up) in 1992, the label set out to bolster the awareness of ...
Names for new styles or fashions in clothing are frequently the deliberate inventions of fashion designers or clothing manufacturers; these include Chanel's Little Black Dress (a term which has survived) and Lanvin's robe de style (which has not). Other terms are of more obscure origin.
The unique aspect of promotional merchandise is that on most occasions the product is printed with the logo, or brand, of a corporate organization. The actual manufacturers rarely have the set up to actually print the item. Promotional merchandise distributor companies are experts in artwork and printing processes.
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