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Equate is an example of the strength of Walmart's private label store brand. In a 2006 study, The Hartman Group marketing research firm issued a report which found that "Five of the top 10 "likely to purchase" private label brands are managed by Walmart including: Great Value, Equate, Sam's Choice, Walmart, and Member's Mark (Sam's Club), per ...
Sam's Choice. Sam's Choice is a private label brand created by Cott Beverages for Walmart stores. The brand was introduced as "Sam's American Choice" in 1991; the name has since been shortened to simply "Sam's Choice". It is named after Sam Walton, the founder of Walmart as their version of the President's Choice label with their products ...
The chain, under pressure from Wal-Mart, has implemented a lower-prices campaign throughout its stores, featured on products that customers buy most. Giant Eagle also sells Topco-produced Valu Time products, which are substantially cheaper than other private-label and name-brand merchandise. These co-exist with the Giant Eagle branded items ...
In fact, Conagra is one of the biggest private-label food companies in the United States with a net worth of $16.72 billion. It owns many well-known brands, including Health Choice, Slim Jim ...
Justice is a clothing brand sold exclusively through Walmart targeting the tween girl market. In 2020, it became a brand owned by the private equity firm Bluestar Alliance. Justice makes apparel, underwear, sleepwear, swimwear, lifestyle, accessories, and personal care products for girls age roughly 6–12. Justice began with operating retail ...
Express, Inc.[5] is an American fashion retailer whose portfolio includes Express, Bonobos and UpWest. The Company operates an omnichannel platform as well as physical and online stores. The company consists of the brands Express, Bonobos, and UpWest, and is traded on the OTC Pink under the symbol EXPR. The company is headquartered in Columbus ...
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