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Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California.It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application development.
Over the next decade, timesharing became the main business model for computing, and cluster computing enabled multiple computers to work together. [9] Cloud computing emerged in the late 1990s with companies like Amazon (1994), Salesforce (1999), and Concur (1993) offering Internet -based applications on a pay-per-use basis.
Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.
For small businesses, a CRM system may consist of a contact management system that integrates emails, documents, jobs, faxes, and scheduling for individual accounts. CRM systems available for specific markets (legal, finance) frequently focus on event management and relationship tracking as opposed to financial return on investment (ROI).
Benioff founded Salesforce in 1999, [16] while working from a San Francisco apartment. He defined its mission in a marketing statement as "The End of Software." [17] This was a slogan he frequently used to preach about software on the Web; it was used too as a guerilla marketing tactic against the dominant CD-ROM-based customer relationship management (CRM) software provider at the time ...
Freshworks Inc. is a cloud-based software-as-a-service company, founded in 2010 in Chennai, India. [2] [3] The company provides cloud-based tools for customer relationship management (CRM), IT service management (ITSM), and e-commerce marketing.