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Shares are down 24% this year, with an even steeper 52% decline from its all-time high stock price of $171.71 in November 2021. Nike has struggled to navigate shifting consumer spending trends.
By selling channel, Nike direct revenue sank 13% to $5 billion, while wholesale revenue decreased by 3% to $6.9 billion. Gross margin declined by 100 basis points to 43.6%, dragged down by its ...
Nike (NYSE: NKE) reported its fiscal 2025's second-quarter results on Dec. 19, beating top- and bottom-line estimates (although expectations were very low). However, the stock fell slightly on Dec ...
In Nike's most recent quarter (the first quarter of fiscal 2025, ended Aug. 31), Nike's revenue fell 10% compared to the first quarter of fiscal 2024, with Nike Direct down 12% and wholesale down 7%.
*Stock prices used were the afternoon prices of Dec. 15, 2024. The video was published on Dec. 17, 2024. Should you invest $1,000 in Nike right now? Before you buy stock in Nike, consider this:
Additionally, Nike sells its shoes and apparel at premium prices. With high costs for items like food and gas, it's tough for stretched consumers to buy the company's merchandise.
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