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Focus DIY, Belper, Derbyshire (2005) Focus DIY, Rawtenstall, Rossendale (2012) Focus was a British do-it-yourself and home improvement retailer, founded in 1987.. The retailer grew by acquiring rival retailers such as Payless, Do It All and Great Mills; by its peak in 2002, it was the second-largest home improvement retailer in the United Kingdom with 178 stores and over 3,000 employees ...
The stores were initially rebranded under the name Focus Do It All, and later, in 2001, to simply Focus, following the company’s purchase of Great Mills the previous year. [4] Focus DIY had also acquired Wickes in 2000, and some former Do It All stores were converted to Wickes, mostly in areas felt to be outside the core market. [5]
This deal eventually made Focus Group the UK's second largest home improvement retailer, behind B&Q. [9] 36 Focus stores were rebranded to Focus DIY, growing Wickes from 131 stores in October 2000 to 172 in March 2004. [10] In December 2004, Focus Group sold Wickes to Travis Perkins. [11] The sale was completed in February 2005. [12]
The combined store portfolio had some overlaps and spare and unprofitable stores were offloaded, usually to competitors such as Focus DIY, Great Mills and B&Q. Do It All was marketed to appeal mainly to female consumers and interior designers with slicker advertising and instore design.
By 2002 the chain had grown to over 450 stores following several buyouts including the Wickes DIY chain. Archer and his partners received over £650 million from the sale of Wickes in 2005. When his core Focus business was in financial difficulty, US private equity firm Cerberus Capital Management bought Focus for £1 in June 2007. Cerberus ...
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In 2011, Focus DIY entered administration. [11] Some of the ex-Great Mills were sold off to other retailers, while others were left empty. The original Great Mill flagship store in Paulton stood empty until 2015, when it became an outlet for Wickes .