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In 2007, Tesco Clubcard was first introduced in all Tesco Extra stores in Malaysia and later in all store formats. In Malaysia, every two Ringgit spent earn 1 Clubcard point. By 2014 the scheme had 1.7m cardholders. [8] The Tesco Clubcard scheme was introduced into Polish Tesco Stores in 2008, and Slovakia at the end of 2009.
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A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...
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[17] [18] Their role has been replaced by coupons, rewards programs offered by credit card companies and other loyalty programs such as grocery "Preferred Customer" cards. [19] Through the 1990s and early 2000s the majority of the remaining trading stamp companies either ceased operations or converted to an online format.
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