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When italics could cause confusion (such as when italics are already being heavily used in the page for some other purpose, e.g., many non-English words and phrases), double quotation marks instead may be used to distinguish words as words ("Just Say No" was an advertising campaign).
The most common methods in Western typography fall under the general technique of emphasis through a change or modification of font: italics, boldface and SMALL CAPS. Other methods include the alteration of LETTER CASE and spacing as well as color and *additional graphic marks*.
Note that the current default size depends on context and enclosing formatting: For example, footnotes and references default to displayed in a slightly smaller-than-usual font, and headings (of various levels) default to displaying in a slightly larger font.
Use of italics should conform to Wikipedia:Manual of Style/Text formatting § Italic type. Do not use articles ( a , an , or the ) as the first word ( Economy of the Second Empire , not The economy of the Second Empire ), unless it is an inseparable part of a name ( The Hague ) or of the title of a work ( A Clockwork Orange , The Simpsons ).
Five consecutive apostrophes on each side (two for italics plus three for bold) produces bold italics. Italic and bold formatting works correctly only within a single line. To reverse this effect where it has been automatically applied, use {{ nobold }} and {{ noitalic }} .
The question of italics for titles of major works in non-Latin scripts has come up before, for example Wikipedia talk:Manual of Style/Text formatting/Archive 6#More clarity may be needed re titles of works in foreign languages, a discussion that concluded 20 June 2018.
Especially on the front page of newspapers and on magazine covers, headlines often are set in larger display typefaces to attract attention, and are placed near the masthead. Typography utilized to characterize text: Typography is intended to reveal the character of the text. Through the use of typography, a body of text can instantaneously ...
The main time italics cancels italics is when the outer text is already italics, and there needs to be emphasis for a different set within; such as a book title within an italicized quote, or perhaps an individual foreign word inside a book title. Not sure, though. SnowFire 21:29, 25 June 2007 (UTC)