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  2. Bud Light boycott - Wikipedia

    en.wikipedia.org/wiki/Bud_Light_boycott

    On June 28, 2023, Brendan Whitworth gave an interview to CBS, where he highlighted Bud Light's history of supporting the queer community since 1998 and stressed their commitment to continuing to support them. He also stated that Bud Light's parent company, Anheuser-Busch, was planning on tripling Bud Light's budget for the 2023 NFL season ...

  3. What lessons should brands take away from the 'Bud Light Effect'?

    www.aol.com/news/lessons-brands-away-bud-light...

    "The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...

  4. Dilly Dilly - Wikipedia

    en.wikipedia.org/wiki/Dilly_Dilly

    It became a catchphrase and resulted in increased sales, the production of further Bud Light ads broadcast during the American football playoffs and Super Bowl LII, and the popularizing of the phrase the "Pit of Misery" as well as characters such as the Bud Light King and the Bud Knight.

  5. Light beer - Wikipedia

    en.wikipedia.org/wiki/Light_beer

    Light beer (sometimes spelled lite beer) is a beer, usually a pale lager, that is reduced in alcohol content or in calories compared to regular beers. [1] Light beers may be chosen by beer drinkers who wish to manage their alcohol consumption or their calorie intake; however, they are sometimes criticised for being less flavourful than full ...

  6. Goldberg: Why 'Bud Lighting' isn't stopping anytime soon

    www.aol.com/news/goldberg-why-bud-lighting-isnt...

    Bud Light’s sales have plummeted, averaging weekly declines of around 25%. Parent company Anheuser-Busch InBev has lost more than $15 billion in value. Parent company Anheuser-Busch InBev has ...

  7. Bud Light isn’t the only beer brand struggling: Gen Z’s ...

    www.aol.com/finance/bud-light-isn-t-only...

    Bud Light continues to hemorrhage customers after a rough 2023, ... Rising temperature and less rain in Europe mean a decrease in the yield of hops between 4% and 18% by 2050, ...

  8. Bud Light had a year it wants to forget. What happens next? - AOL

    www.aol.com/bud-light-had-wants-forget-120025743...

    Nearly nine months after Bud Light was front and center in one of the biggest misfires in advertising history, sales of the beer are still down 30% weekly compared to the same time a year ago.

  9. Bud Light - Wikipedia

    en.wikipedia.org/?title=Bud_Light&redirect=no

    This page was last edited on 29 June 2023, at 18:46 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may ...