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  2. Heuristic-systematic model of information processing - Wikipedia

    en.wikipedia.org/wiki/Heuristic-systematic_model...

    The heuristic-systematic model of information processing (HSM) is a widely recognized [citation needed] model by Shelly Chaiken that attempts to explain how people receive and process persuasive messages. [1] The model states that individuals can process messages in one of two ways: heuristically or systematically. Systematic processing entails ...

  3. Heuristic (psychology) - Wikipedia

    en.wikipedia.org/wiki/Heuristic_(psychology)

    The deviation is then explained by a heuristic. This research, called the heuristics-and-biases program, challenged the idea that human beings are rational actors and first gained worldwide attention in 1974 with the Science paper "Judgment Under Uncertainty: Heuristics and Biases" [14] and although the originally proposed heuristics have been ...

  4. Heuristic - Wikipedia

    en.wikipedia.org/wiki/Heuristic

    Gigerenzer & Gaissmaier (2011) state that sub-sets of strategy include heuristics, regression analysis, and Bayesian inference. [14]A heuristic is a strategy that ignores part of the information, with the goal of making decisions more quickly, frugally, and/or accurately than more complex methods (Gigerenzer and Gaissmaier [2011], p. 454; see also Todd et al. [2012], p. 7).

  5. Social heuristics - Wikipedia

    en.wikipedia.org/wiki/Social_heuristics

    Base-Rate heuristic. The process that involves using common mental shortcuts that help a decision to be made based on known probabilities. For example, if an animal is heard howling in a large city, it is usually assumed to be a dog because the probability that a wolf is in a large city is very low. [25] Peak-and-end heuristic. When past ...

  6. Priority heuristic - Wikipedia

    en.wikipedia.org/wiki/Priority_heuristic

    The priority heuristic correctly predicted the majority choice in all (one-stage) gambles in Kahneman and Tversky (1979). Across four different data sets with a total of 260 problems, the heuristic predicted the majority choice better than (a) cumulative prospect theory , (b) two other modifications of expected utility theory , and (c) ten well ...

  7. Thompson sampling - Wikipedia

    en.wikipedia.org/wiki/Thompson_sampling

    Concrete example of Thompson sampling applied to simulate treatment efficacy evaluation. Thompson sampling, [1] [2] [3] named after William R. Thompson, is a heuristic for choosing actions that address the exploration-exploitation dilemma in the multi-armed bandit problem. It consists of choosing the action that maximizes the expected reward ...

  8. Availability heuristic - Wikipedia

    en.wikipedia.org/wiki/Availability_heuristic

    Due to the availability heuristic, names that are more easily available are more likely to be recalled, and can thus alter judgments of probability. [31] Another example of the availability heuristic and exemplars would be seeing a shark in the ocean. Seeing a shark has a greater impact on an individual's memory than seeing a dolphin.

  9. Incremental heuristic search - Wikipedia

    en.wikipedia.org/wiki/Incremental_heuristic_search

    The first class restarts A* at the point where its current search deviates from the previous one (example: Fringe Saving A* [5]). The second class updates the h-values (heuristic, i.e. approximate distance to goal) from the previous search during the current search to make them more informed (example: Generalized Adaptive A* [6]).