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The Volkswagen Beetle, officially the Volkswagen Type 1, [a] is a small family car produced by the German company Volkswagen from 1938 to 2003. [ b ] One of the most iconic cars in automotive history, the Beetle is noted for its distinctive shape.
The most popular variant of the Think Small advertisement features a bare background, with only the VW Beetle in view to shift the reader's focus to the vehicle immediately. Think Small is an advertising campaign for the Volkswagen Beetle , art-directed by Helmut Krone .
He was the art director for the popular 1960s campaign for the Volkswagen Beetle, which featured a large unadorned photo of the car with the tiny word "Lemon" underneath it; the series of "When you're only No. 2, you try harder" advertisements for Avis, and the creation of Juan Valdez, who personified Colombian coffee.
The 1999 romantic comedy film 10 Things I Hate About You features the Fremont Troll in a scene between Joseph Gordon-Levitt's and Larisa Oleynik's characters. [19]The 2015 video game Life is Strange features the Fremont Troll partway through the first episode, in which the player can find a picture of the protagonist, Max, and two of her friends from her time living in Seattle, climbing on the ...
The once hugely popular design is at serious risk of extinction. But in Mexico, where the last Beetle rolled off the production line at Volkswagen’s flagship factory in Puebla in 2003, the ...
Krone owned a Volkswagen before the agency pitched for the account. Krone, Bernbach and the first copywriter on the account, Julian Koenig, were impressed with the "honesty" of the car. Krone was an intellectual among art directors—seeking ways to lay out an ad campaign to stand-in for the product itself.
Ferdinand Porsche [a] (3 September 1875 – 30 January 1951) was an Austrian-Bohemian-German automotive engineer and founder of the Porsche AG.He is best known for creating the first gasoline–electric hybrid vehicle (Lohner–Porsche), the Volkswagen Beetle, the Auto Union racing cars, the Mercedes-Benz SS/SSK, and several other important developments and Porsche automobiles.
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