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  2. Microsoft Excel - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Excel

    This format is very useful for shrinking large Excel files as is often the case when doing data analysis. Excel Macro-enabled Template .xltm: A template document that forms a basis for actual workbooks, with macro support. The replacement for the old .xlt format. Excel Add-in .xlam: Excel add-in to add extra functionality and tools.

  3. Cost breakdown analysis - Wikipedia

    en.wikipedia.org/wiki/Cost_breakdown_analysis

    The price of a product or service is defined as cost plus profit, whereas cost can be broken down further into direct cost and indirect cost. [1] As a business has virtually no influence on indirect cost, a cost reduction oriented cost breakdown analysis focuses rather on factors contributing to direct cost.

  4. Van Westendorp's Price Sensitivity Meter - Wikipedia

    en.wikipedia.org/wiki/Van_Westendorp's_Price...

    Price Sensitivity Meter (van Westendorp) The Price Sensitivity Meter (PSM) is a market technique for determining consumer price preferences. It was introduced in 1976 by Dutch economist Peter van Westendorp. The technique has been used by a wide variety of researchers in the market research industry. It historically has been promoted by many ...

  5. Gabor–Granger method - Wikipedia

    en.wikipedia.org/wiki/Gabor–Granger_method

    The Gabor–Granger method is a method to determine the price for a new product or service. It was developed in the 1960s by Clive Granger and André Gabor. It is a variant of monadic price testing. To use the Gabor-Granger method in a survey, one must find the highest price that respondents are willing to pay.

  6. Cost–volume–profit analysis - Wikipedia

    en.wikipedia.org/wiki/Cost–volume–profit...

    CVP is a short run, marginal analysis: it assumes that unit variable costs and unit revenues are constant, which is appropriate for small deviations from current production and sales, and assumes a neat division between fixed costs and variable costs, though in the long run all costs are variable.

  7. Price analysis - Wikipedia

    en.wikipedia.org/wiki/Price_analysis

    In general business, price analysis is the process of evaluating a proposed price independent of cost and profit. [1] [2] Price analysis began in 1939 when economist Andrew Court decided to analyze prices to better understand the environmental factors that influence this practice. [3]