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SlimFast was started in 1977 as a product line of the Thompson Medical Company, founded in the 1940s by S. Daniel Abraham.The product was rolled out nationwide in a marketing campaign that began on July 11, 1977 for "a fat-free, carbohydrate-free, animal-based fortified cherry-flavored protein supplement formula" that promised to make purchasers "feel better, cleaner, stronger and healthier.
Nutripoints [9] is a food-rating system which places foods on a numerical scale based on their overall nutritional value. The method is based on an analysis of 26 positive factors (such as vitamins, minerals, protein and fiber) and negative factors (such as cholesterol, saturated fat, sugar and sodium) relative to calories.
This enabled protein VLCD drinks such as Slim-Fast that provide fewer than 400 calories to avoid warnings by recommending that users "also eat one sensible meal each day". [32] In 1991, the Federal Trade Commission charged three liquid VLCD companies, Optifast, Medifast and Ultrafast, with deceptive advertising. The case was settled after the ...
Any diet that is highly restrictive in terms of calories or food groups should be avoided. “This can lead to nutrient deficiencies, fatigue, ‘yo-yo’ dieting mentality, and rebound weight ...
Dieters who drink Slim-Fast shakes to curb their appetites may find the product works rather differently than planned -- at least that's what the maker of the popular ready-to-drink nutritional ...
Sales of SlimFast plunged further in the three months to mid-July, prompting key U.S. retailers to stock fewer of the meal replacement shakes, the brand's owner said on Wednesday as weight-loss ...