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The vision and mission statements of the LUMO Community Wildlife Sanctuary. A vision statement is a high-level, [1] inspirational [1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with.
Vision statements tend to be more related to strategic planning and lean more towards discussing where a company aims to be in the future. Religious mission statements are less explicit about key market, contribution and distinction, but clearly describe the organization's purpose. [ 11 ]
An example of a mission statement: Our mission is to ensure our students have the desire for learning and provide them with the knowledge, skills, and values to become contributing citizens of the world. A vision statement describes what the organization stands for, what it believes in, and why it exists. It describes the desired outcome ...
For strategic planning to work, it needs to include some formality (i.e., including an analysis of the internal and external environment and the stipulation of strategies, goals and plans based on these analyses), comprehensiveness (i.e., producing many strategic options before selecting the course to follow) and careful stakeholder management ...
Hoshin Kanri (Japanese: 方針管理, "policy management") [1] is a 7-step process used in strategic planning in which strategic goals are communicated throughout the company and then put into action. [2] [3] The Hoshin Kanri strategic planning system originated from post-war Japan, but has since spread to the U.S. and around the world.
For example, one cluster of statements might be about innovation, another about becoming more international. Reflect on the possible paradoxical consequences of enacting these strategic concepts; Draft a one-page 'Statement of Intent' which says the organization intends to become more like the five or so strategic concepts.
Strategic planning may also refer to control mechanisms used to implement the strategy once it is determined. In other words, strategic planning happens around the strategic thinking or strategy making activity. [24] Strategic management is often described as involving two major processes: formulation and implementation of strategy.
A mission statement is a clear and concise statement of the organization's reason for being and its scope of operations, [44] while the generic strategy outlines how the company intends to achieve both its vision and mission. [45] Mission statements should include detailed information and must be more than a simple motherhood statement. [46]