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A black satin bralette A bralette by Victoria’s Secret. A bralette is a lightweight bra without an underwire, designed primarily for comfort. [1] [2] Bralettes are also sometimes worn as outerwear top, [1] and are also designed as undershirts for girls developing breasts. [3]
There are plenty of bras out there that still provide a lingerie lift without added strain. We rounded up our 17 favorite wire-free bras for a feel-good fit 17 Best Wireless Bras That You Can Wear ...
Eby’s wireless bra is made with SoftWire, a piece of proprietary “wireless-underwire” that shapes, supports and lifts the chest, as well as a layer of 3D fabric in the band that adds ...
Nobody ever said that functional bras have to be frumpy, which is proven in this sheer mesh CUUP style that flaunts “the freedom of a bralette, with the stability of an underwire bra.” Band ...
In 2017, the company began to put more emphasis on bralettes (bras without underwire, often intended to be worn visibly) and sports bras (under the Victoria Sport label) to appeal to a younger customer base. [92] In 2019, Victoria's Secret relaunched its product line of eyewear and footwear, in hopes of boosting struggling sales for the brand. [62]
The modern underwire bra was designed in the 1930s, and gained widespread popularity by the 1950s. As of 2005, underwire bras were the largest and fastest growing segment of the bra market. A bra without an underwire is a softcup bra. Underwire bras are occasionally linked to health conditions including breast pain, mastitis, and
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