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  2. Marketing intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_intelligence

    Marketing intelligence (MI) is the everyday information relevant to a company's markets, gathered and analyzed specifically for the purpose of accurate and confident decision-making in determining market opportunity, market penetration strategy, and market development metrics. Marketing intelligence is necessary when entering a foreign market.

  3. Market intelligence - Wikipedia

    en.wikipedia.org/wiki/Market_intelligence

    Market intelligence (MI) is gathering and analyzing information relevant to a company's market - trends, competitor and customer (existing, lost and targeted) monitoring. [1] It is a subtype of competitive intelligence (CI), which is data and information gathered by companies that provide continuous insight into market trends such as ...

  4. Marketing and artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Marketing_and_artificial...

    The fields of marketing and artificial intelligence converge in systems which assist in areas such as market forecasting, and automation of processes and decision making, along with increased efficiency of tasks which would usually be performed by humans. The science behind these systems can be explained through neural networks and expert ...

  5. Artificial intelligence marketing - Wikipedia

    en.wikipedia.org/wiki/Artificial_intelligence...

    Artificial intelligence has transformed the digital marketing landscape by allowing businesses to capture large amounts of consumer data, leading to data-driven marketing strategies. Businesses like Amazon can utilize user’s purchase, search, and viewing history on their platforms, to create customized user experiences.

  6. Marketing information system - Wikipedia

    en.wikipedia.org/wiki/Marketing_information_system

    2.Marketing Intelligence System: It is a main source used by managers for gaining daily information of the external environment, hence assists the managers to react to the rapidly changing environment. 3.Marketing Research System: It is used to collect primary and secondary data, and displays the results in forms of reports.

  7. Category:Market intelligence - Wikipedia

    en.wikipedia.org/wiki/Category:Market_intelligence

    Pages in category "Market intelligence" The following 9 pages are in this category, out of 9 total. This list may not reflect recent changes. ...

  8. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, ... Although, this type of information would have been termed "commercial intelligence" at the time, it created a ...

  9. Social marketing intelligence - Wikipedia

    en.wikipedia.org/wiki/Social_marketing_intelligence

    Social marketing intelligence is the method of extrapolating valuable information from social network interactions and data flows that can enable companies to launch new products and services into the market at greater speed and lower cost. This is an area of research however, companies using social marketing intelligence have achieved ...