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Why Gov. Abbott's name gets mentioned for a Trump post. On paper, either role under Trump would appear to be a good fit. Before being elected governor in 2014, Abbott spent 12 years as Texas ...
A 2019 study of online political advertising conducted by a party in the 2016 Berlin state election campaign found that the online-ad campaign "increased the party's vote share by 0.7 percentage points" and that factual ads were more effective than emotional ads.
The Cook Political Report on Tuesday shifted Texas’s Senate race from “likely Republican” to “lean Republican,” signaling momentum for Rep. Colin Allred’s (D) challenge against ...
In one Phelan campaign ad that began airing before Trump announced his endorsement, two Texas Republican county chairmen, Leo LaBauve and Joe Evans, warn against "negative attack ads" from "people ...
Nevertheless, a study of the election of 1990 shows that despite the highly personalized election, the voters did not “fixate on candidate instead of on issues.” [18] This shows that country-specific contexts of the political systems, such as the party-oriented election system in Germany, are relevant for changes in campaigning as well.
Election campaign communication can be examined using one single research method or a multitude of methods. A "multimethod study on the role of television during the European election campaign" in 1979 has been conducted by Jay Blumler, combining survey research of party-representatives and voters with a "content analysis of campaign reporting ...
Dr. Álvaro Corral, assistant professor of political science at the University of Texas Rio Grande Valley, said Phelan is walking a hard line in trying to keep a flame of bipartisan in the chamber ...
The development of election campaign communication can be divided in three phases, a traditional, party-centered period after World War II, a media-centered, personalizing and professionalizing modern period from the 1960s to the 1980s and a still emerging postmodern phase or period of political marketing, characterized by marketing-logics, fragmentation of voter groups, negativity and new ...