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Corporate identity is the set of multi-sensory elements that marketers employ to communicate a visual statement about the brand to consumers. [2] These multi-sensory elements include but are not limited to company name, logo, slogan, buildings, décor, uniforms, company colors and in some cases, even the physical appearance of customer-facing employees. [3]
For guideline category, use one of the following: behavioral guideline; content guideline; deletion guideline; editing guideline; naming convention; notability guideline; style guideline – use {{MoS guideline}} instead; For category sort key such as notability or naming conventions guidelines, use what is in the parenthetical disambiguator ...
A style guide is a set of standards for the writing, formatting, and design of documents. [1] A book-length style guide is often called a style manual or a manual of style (MoS or MOS).
Proposals for new guideline and policy pages require discussion and a high level of consensus from the entire community for promotion to guideline or policy status. Adding the {{ policy }} template to a page without the required consensus does not mean the page is policy, even if the page summarizes or copies policy.
This page includes a listing of policies and guidelines for English Wikipedia. Policy and guideline pages describe Wikipedia's principles and best-agreed practices. Policies are standards that all users should normally follow, while guidelines are meant to be best practices for following those standards in specific contexts.
Trademarks help consumers recognize a brand in the marketplace and distinguish it from competitors. [19] A service mark, also covered under the Lanham Act, is a type of trademark used to identify services rather than goods. [20] The term trademark is used to refer to both trademarks and service marks. [19]
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