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Hardy and Ku USA formed Hardy Life, now Hardy Way LLC, [2] which owns the Ed Hardy brand and trademarks. [ 3 ] [ 4 ] The brand has subsequently been extensively licensed, at one point having 70 sublicensees, [ 5 ] selling clothing, accessories, lighters, perfume, hair styling tools, [ 6 ] [ 7 ] [ 8 ] and condoms.
The 2000s were a confusing—but fun—decade for clothing and footwear. Jeans worn with dresses, midriffs always bare, and chunky belts with every! single! outfit! ... Ed Hardy tees are also ...
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] The clothing brand that followed gained popularity in the US and attracted the attention of celebrities such as Madonna, Britney Spears, Justin Timberlake, and later Ashton Kutcher and Eric Church. Audigier helped popularize the brand, but left on amicable terms in 2007. He went on to popularize the Ed Hardy brand. [7]
In the late 2000s, 1950s [118] and 1980s fashions became popular: Letterman jackets, black leather jackets [119] like the Perfecto, windbreakers, [120] dashiki [121] or Hawaiian shirts, [122] ski jackets, [123] slim and straight leg jeans, [124] wool topcoats, [125] Ed Hardy T-shirts with low necklines, neon colors inspired by the rave scene ...
Mudd Jeans (or simply Mudd) is a women's clothing brand marketed to adult and young women, founded by Dick Gilbert, George Fontini, Marty Weisfeld and Joanne Jacobsen in 1995. The brand became popular when they introduced their affordable flare-leg jeans , which was a popular style at the time.