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FAME Connector for MATLAB: Matlab is an environment for technical computing applications that is also used in the financial sector by fixed-income analysts, equity research groups, and investment firms. Customers can store content in FAME and use Matlab to access and model their data.
Bayesian structural time series (BSTS) model is a statistical technique used for feature selection, time series forecasting, nowcasting, inferring causal impact and other applications. The model is designed to work with time series data. The model has also promising application in the field of analytical marketing. In particular, it can be used ...
Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the decision-making ...
Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.
Furthermore, many other strategic decisions are based on this analysis. One may also apply the BBW model. [2] [3] In addition, the factors are analyzed to evaluate external business developments. [4] It is finally the task of the management to adapt the firm to its environment or to influence the environment in an adequate way.
A marketing information system (MIS) is a management information system (MIS) designed to support marketing decision making. Jobber (2007) defines it as a "system in which marketing data is formally gathered, stored, analysed and distributed to managers in accordance with their informational needs on a regular basis."
Temporal information retrieval (T-IR) is an emerging area of research related to the field of information retrieval (IR) and a considerable number of sub-areas, positioning itself, as an important dimension in the context of the user information needs.
Hermetic Qabalah (from Hebrew קַבָּלָה (qabalah) 'reception, accounting') is a Western esoteric tradition involving mysticism and the occult.It is the underlying philosophy and framework for magical societies such as the Hermetic Order of the Golden Dawn, has inspired esoteric Masonic organizations such as the Societas Rosicruciana in Anglia, is a key element within the Thelemic orders ...