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Opium is an Oriental-spicy perfume for women, created for the French fashion house Yves Saint Laurent by perfumers Jean Amic and Jean-Louis Sieuzac. Introduced to the market in 1977, Opium quickly generated publicity with its controversial name and the ensuing press coverage helped to increase its sales.
Rive Gauche is a women's perfume launched by Yves Saint Laurent in 1971. The fragrance was composed in 1969 by perfumers Jacques Polge and Michael Hy at Roure. [1] It was reformulated by Daniela Andrier and Jacques Hy at Givaudan in 2003. [2] The all-aluminium silver and cobalt blue striped bottle was designed by Pierre Dinnand. [3]
Parisienne, Yves Saint Laurent Parisienne is a perfume for women produced by French fashion house Yves Saint Laurent , [ 1 ] released in 2009. Its brand ambassador is Kate Moss .
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The eponymous brand was established in 1962 by designer Yves Saint Laurent and his partner, Pierre Bergé. The brand's logos were designed in 1963 by A. M. Cassandre. [7] During the 1960s and 1970s, YSL popularized the beatnik look, safari jackets, tight pants, and thigh-high boots. In 1966, YSL debuted Le Smoking, a tuxedo suit
The traditional Balenciaga house was turned into a disruptive fashion house [32] and Yves Saint Laurent hit the 2-billion dollar sales mark in 2019. [33] However, from 2015 to 2022, the group's revenue was essentially driven by Gucci's year-on-year high performance, hitting the 10-billion dollars sales mark in 2022. [34]