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Zyn isn't the only nicotine pouch product available — On! and Rogue are also popular. However, it currently makes up more than 67% of the market. 🛎️ Why it matters
Zyn is an oral pouch that contains nicotine powder and flavorings like mint, coffee and citrus. A tiny Philip Morris product called Zyn has been making big headlines, sparking debate about whether ...
FDA officials said Thursday that Zyn contains fewer harmful ingredients than cigarettes and various types of chewing tobacco, including snuff, which are linked to cancer and other life-threatening diseases. Company data also showed “a substantial portion of adults” who previously smoked switched completely to Zyn, regulators said.
Swedish Match U.S., the maker of Zyn, said the product is marketed to existing nicotine consumers over 21. “Working to ensure access is only for adults over 21 is built into our DNA.
According to Philip Morris International, 384.8 million Zyn cans were sold worldwide in 2023, up 62% from 237 million cans in 2022. [27] [28] Between 2019 and 2022, Swedish Match had a market share of around 60% in nicotine pouches in the US with the Zyn brand. [29] [30] From 2023, the brand's market share has grown to over 70%. [31]
The proposed rule excluded nicotine pouches such as Zyn, vaping products, hookahs and premium cigars. The products are authorized to be sold to people 21 and older, the FDA said in a news release ...
The US National Institute for Occupational Safety and Health (NIOSH) has set a recommended exposure limit (REL) of 0.5 mg/m 3 skin exposure over an 8-hour workday. At environmental levels of 5 mg/m 3 , nicotine is immediately dangerous to life and health .
The nicotine content among nicotine pouch brands typically varies from 1 mg/pouch to 10 mg/pouch [39] although some have much more. Nicotine pouches usually have a longer shelf-life than traditional snus. [40] Since 2021, sales of nicotine pouches have grown exponentially with Zyn as the global leader. [41]