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Aristotle's Rhetoric, renowned for its modes of persuasion in ethos, logos, and pathos, gave mankind its first recorded guide to and theory of social influence. Aristotle recognized that different appeals are necessary for different types of persuasion, and that these appeals can be tailored and refined to better suit the audience or better suit the product or idea at hand.
[2] Positive mental attitude is that philosophy which asserts that having an optimistic disposition in every situation in one's life attracts positive changes and increases achievement. [ 3 ] Adherents employ a state of mind that continues to seek, find and execute ways to win, or find a desirable outcome, regardless of the circumstances.
Social identity is the portion of an individual's self-concept derived from perceived membership in a relevant social group. [1] [2]As originally formulated by social psychologists Henri Tajfel and John Turner in the 1970s and the 1980s, [3] social identity theory introduced the concept of a social identity as a way in which to explain intergroup behaviour.
The term "soft skills" was created by the U.S. Army in the late 1960s. It refers to any skill that does not employ the use of machinery. The military realized that many important activities were included within this category, and in fact, the social skills necessary to lead groups, motivate soldiers, and win wars were encompassed by skills they had not yet catalogued or fully studied.
In psychology, a mood is an affective state. In contrast to emotions or feelings, moods are less specific, less intense and less likely to be provoked or instantiated by a particular stimulus or event.
Education is sometimes viewed as a prerequisite to good citizenship, in that it helps citizens make good decisions and deal with demagogues who would delude them. Roger Soder writes that in a democracy, where the demands of good citizenship are placed upon all, "only the common schools can provide to all the education that all need."
The Image of the City is a 1960 book by American urban theorist Kevin Lynch.The book is the result of a five-year study of Boston, Jersey City and Los Angeles on how observers take in information of the city, and use it to make mental maps.
FURPS is an acronym representing a model for classifying software quality attributes (functional and non-functional requirements): Functionality - capability (size and generality of feature set), reusability (compatibility, interoperability, portability), security (safety and exploitability)