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In the US, Google Shopping is accessible from the web and mobile apps, available on Android and iOS. Google Shopping is also available in France, accessible from the web only. [4] Like its predecessor, Google Shopping is free and requires a personal Google account in order to purchase from the platform.
Google Express was a shopping service from Google available in some parts of the United States that was launched on a free trial basis across the San Francisco Peninsula. Originally, it was a same-day service, [5] but it later expanded to same-day and overnight delivery. [6]
Google Ads, formerly known as Google Adwords, is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, and videos to web users. [4]
Google Ads – an online advertising platform. AdMob – a mobile advertising network. Google AdSense – a contextual advertising program for web publishers that delivers text-based advertisements that are relevant to site content pages. Google Ad Manager – an advertisement exchange platform.
Google required that partners take a minimum number of Google ads and predominately place them above any other advertising, nor could place ads from other services above or alongside Google's ads; Google required partners get confirmation from Google before making any changes for how they displayed Google's competitors' ads.
The ad exchange picks the winning bid and informs both parties. The ad exchange then passes the link to the ad back through the supply side platform and the publisher's ad server to the user's browser, which then requests the ad content from the agency's ad server. The ad agency can thus confirm that the ad was delivered to the browser. [56]