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  2. Context effect - Wikipedia

    en.wikipedia.org/wiki/Context_effect

    Top down design fuels understanding of an image by using prior experiences and knowledge to interpret a stimulus. This process helps us analyze familiar scenes and objects when encountering them. [3] During perception of any kind, people generally use either sensory data (bottom-up design) or prior knowledge of the stimulus (top-down design ...

  3. Bottom-up and top-down design - Wikipedia

    en.wikipedia.org/wiki/Bottom-up_and_top-down_design

    This redirect may meet Wikipedia's criteria for speedy deletion because it is holding up a page move that is non-controversial or consensual, for instance reversing a redirect. The page to be moved to this name is Bottom–up and topdown design

  4. Product line extension - Wikipedia

    en.wikipedia.org/wiki/Product_line_extension

    The company can extend its product line down-market stretch, up-market stretch, or both ways. Product line extensions are a process where companies with an established brand alter the factors of a product or products to satisfy a refined segment in the market. [ 1 ]

  5. Top-down - Wikipedia

    en.wikipedia.org/wiki/Top-down

    Top-down and bottom-up design of information ordering; Top-down parsing, a parsing strategy beginning at the highest level of the parse tree Top-down parsing language, an analytic formal grammar to study top-down parsers; Top-down perspective, a camera angle in computer and video games; Top-down shooter, a subgenre of video games

  6. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution of products takes place through a marketing channel, also known as a distribution channel. A marketing channel is the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to the point of consumption. It is the way products get to the end-user, the consumer.

  7. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [ 1 ]

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  9. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Variable pricing strategy sums up the total cost of the variable characteristics associated in the production of the product. Examples of variable characteristics are: interest rates, location, date, and region of production. The sum total of the following characteristics is then included within the original price of the product during marketing.

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