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[1] [2] The brand family includes vodka, flavored products containing vodka, and brandy. From 2007 the marketing and promotion for Cîroc in the United States was in conjunction with mogul Sean Combs in an "equal-share venture" with profits from the brand being split between Combs and Diageo, [ 3 ] but this was terminated in 2024 after a legal ...
Diageo is now the sole owner of Ciroc vodka and DeLeon tequila, two brands Combs had promoted in the past, […] The post Sean ‘Diddy’ Combs and Diageo settle, withdraw lawsuits in case that ...
Rapper and entrepreneur Sean “Diddy” Combs has withdrawn his lawsuit against Diageo as part of a settlement with the London-based spirits giant. ... Diageo is now the sole owner of Ciroc vodka ...
Combs became the face of Diageo's Ciroc vodka in 2007 and had been working with the company until January 2024, ... 50 Cent, P. Diddy, and Jay Z performing at Screamfest ’07 in Madison Square ...
Sean "Diddy" Combs is suing liquor giant Diageo for allegedly treating his DeLeon Tequila and Ciroc Vodka labels as inferior "Black brands" that should be targeted to "urban" consumers.
Diddy accused Diageo of failing to market his spirits, which also include Ciroc vodka, in a similar manner with its other brands, including Don Julio and the George Clooney-founded Casamigos ...
P. Diddy presents 50 Cent with the Best Video Award at the 2003 MTV Video ... their feud escalated after they both were tapped to rep competing vodka brands. Diddy has co-owned Ciroc since 2007 ...
In 2007, Diddy agreed to become the chief marketing officer and brand ambassador for Diageo's Ciroc vodka. Before Diddy, Ciroc had been struggling to create a brand presence as it sold just 50,000 ...