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In 2013, Converse launched the Chuck Taylor All Star '70, which featured a build similar to the All Stars used for basketball that were built in the late 1960s and early 1970s. This retro model was different from the then-current Chuck Taylor All Stars, as various changes that happened to the All Star shoes over the intervening three decades.
All American In 1958, PF Flyers created the first athletic endorsement, of which was Bob Cousy of the Boston Celtics , to market PF Flyers with the "All American" model, which was a basketball shoe similar in design to the Converse Chuck Taylor basketball shoe.
Taylor's greatest legacy is the iconic Converse All Star shoe that he helped to improve and tirelessly promoted for nearly four decades. Most American basketball players wore Chuck Taylor All Stars between the mid-1920s and the 1970s. Converse All Stars were also the official basketball shoe of the Olympic games from 1936 until 1968.
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Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
Over the decades, different shoe brands and styles were popular as basketball shoes: Chuck Taylor All-Stars and Keds in the 1960s and 1970s; Adidas and Nike leather high-tops in the late 1970s and 1980s; and Air Jordans in the 1990s. [4] Now most athletes wear shoes from the brand they are signed with and some even have their own signature shoes.
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