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As a die-hard fan of the Gillette Venus razor, I can attest to the silky smooth magic of this handheld wonder. Today, Amazon has knocked 30% off a four-pack of Gillette Venus Platinum Extra Smooth ...
In 2016, [106] P&G upgraded the Gillette Mach3 razor: This product comes in disposable, sensitive and "turbo" variants as well. [107] [108] Venus is a division of razors for women created in 2000. Products include Venus Divine, Venus Vibrance, Venus Embrace, Venus Breeze, Venus Spa Breeze and Venus ProSkin Moisture Rich.
Bananarama's cover of "Venus" was featured in the 2011 video game Just Dance 3. [129] The song has been used in commercials for Gillette Venus Women's Razor since c. 2001. [12] In 2023, the song appeared as part of the soundtrack of the comedy-drama film, The Holdovers.
Gillette budgeted $300 million for a two-year advertising campaign for the Mach3 razor. [9] [11] Gillette marketed the three blade design as allowing for a shave with less pressure to the skin and with fewer strokes, thereby reducing skin irritation. The Mach3 razor was released in North America during the last week of June 1998. [12]
[2] Written by Robbie van Leeuwen and produced by frequent collaborator Thorsten Brötzmann, No Angels initially recorded "Venus" for the commercials of Gillette's Women Venus Passion razors division. [3] Critical reception towards "No Angel (It's All in Your Mind)" was generally positive, with CDstarts calling it "very best radio feed." [4]
[1] The first razor marketed specifically to women came to market in 1915 from Gillette. From then to the 1930s, Gillette and dozens of other hair removal companies used the changes in women's clothing fashions as justification for the sudden need to remove underarm hair, and later leg hair. [1]