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23andMe slashed the price of its product to $99 in 2012, making it more accessible to consumers. ... The company reduced the cost of its service to $299 in May 2012 and again to $99 later that year.
23andMe Holding Co. is an American personal genomics and biotechnology company based in South San Francisco, California. [1] It is best known for providing a direct-to-consumer genetic testing service in which customers provide a saliva sample that is laboratory analysed, using single nucleotide polymorphism genotyping, [2] to generate reports relating to the customer's ancestry and genetic ...
Genetic testing firm 23andMe said on Monday it is reducing about 40%, ... After Monday’s restructuring plan, the company expects annualized cost savings of more than $35 million.
23andMe went public in June 2021, a few months before the Lemonaid deal closed, at $11.13 a share. Since then, 23andMe's stock price has tumbled, partly because of a massive data breach and a ...
The 23andMe data leak was a data breach at personal genomics company 23andMe reported in October 2023. The cyberattack gathered profile and ethnicity information from millions of users. The affected customers were reported as primarily Ashkenazi Jews but also including hundreds of thousands of ethnically Chinese users. [ 1 ]
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