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Boston University College of Communication (COM) is the communication school of Boston University (BU), a private research university in Boston, Massachusetts.Founded in 1947, it was the first university in the United States to offer a degree in public relations (PR), and the program sets the standard for PR paths across the country. [1]
Media is a major resource in the public relations career especially in news networks. That is why as a public relations specialist, having proper information is very important, and crucial to the society as a whole.
The school offers six undergraduate majors: communication studies, journalism, public relations and strategic communication, photography, and communication, language, and culture (the last two jointly administered with the College of Arts and Sciences) along with a minor in communication. [2]
Joining the advertising/public relations and journalism programs to form a more comprehensive communications school were programs in film-video, media studies and telecommunications. The film-video program, originating in the College of Arts and Architecture, and the media studies program, previously a communications studies major housed in the ...
The advertising/public relations curriculum offers three sequences: Advertising; Public relations; Strategic communication; The school also offers a separate business journalism major, in conjunction with the Kenan–Flagler Business School, which follows a separate application policy. The program was created in 2004 to produce a path for ...
SMPA began offering graduate degree programs in 1998 with the creation of the Master's in Media and Public Affairs program. [4] It has since expanded its graduate program offerings to include a master's degree in global communication. In 2014, the original degree was renamed the Master's in Media and Strategic Communication.