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Media is a major resource in the public relations career especially in news networks. That is why as a public relations specialist, having proper information is very important, and crucial to the society as a whole.
The APR credential was established in 1964 as a certification program sponsored by the Public Relations Society of America (PRSA). [1] The PRSA continued to manage the program until 1998 when the Universal Accreditation Board - consisting of approximately 25 representatives from nine major PR professional societies — was formed as part of an effort to make the credential an industry-wide ...
Joining the advertising/public relations and journalism programs to form a more comprehensive communications school were programs in film-video, media studies and telecommunications. The film-video program, originating in the College of Arts and Architecture, and the media studies program, previously a communications studies major housed in the ...
The school offers six undergraduate majors: communication studies, journalism, public relations and strategic communication, photography, and communication, language, and culture (the last two jointly administered with the College of Arts and Sciences) along with a minor in communication. [2]
SMPA began offering graduate degree programs in 1998 with the creation of the Master's in Media and Public Affairs program. [4] It has since expanded its graduate program offerings to include a master's degree in global communication. In 2014, the original degree was renamed the Master's in Media and Strategic Communication.
Boston University College of Communication (COM) is the communication school of Boston University (BU), a private research university in Boston, Massachusetts.Founded in 1947, it was the first university in the United States to offer a degree in public relations (PR), and the program sets the standard for PR paths across the country. [1]
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