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  2. Tobacco industry playbook - Wikipedia

    en.wikipedia.org/wiki/Tobacco_industry_playbook

    Gift offered by tobacco industry lobbyists to Dutch politician Kartika Liotard in September 2013. The tobacco industry playbook, tobacco strategy or simply disinformation playbook [1] [2] describes a strategy used by the tobacco industry in the 1950s to protect revenues in the face of mounting evidence of links between tobacco smoke and serious illnesses, primarily cancer. [3]

  3. 6-3-5 Brainwriting - Wikipedia

    en.wikipedia.org/wiki/6-3-5_Brainwriting

    The outcome after 6 rounds, during which participants swap their worksheets passing them on to the team member sitting at their right, is 108 ideas generated in 30 minutes. The technique is applied in various sectors but mainly in business , marketing , design , and writing , as well as everyday real life situations.

  4. Worksheet - Wikipedia

    en.wikipedia.org/wiki/Worksheet

    The form comes with two worksheets, one to calculate exemptions, and another to calculate the effects of other income (second job, spouse's job). The bottom number in each worksheet is used to fill out two if the lines in the main W4 form. The main form is filed with the employer, and the worksheets are discarded or held by the employee.

  5. GE’s turnaround playbook helped push shares up 96% in ... - AOL

    www.aol.com/finance/ge-turnaround-playbook...

    Strategic planning and growth are on the agenda for many businesses, but GE, a more-than-130-year-old leviathan, put into action an impressive playbook to redefine itself while staying relevant ...

  6. 'There's no playbook for this': This CEO cut employee ... - AOL

    www.aol.com/finance/theres-no-playbook-ceo-cut...

    See if you can follow this workplace math: 40 hours - 8 hours - 20% pay = 1. Translation: For a Canadian purchasing software company, reducing an employee’s 40-hour work week by 8 hours, with a ...

  7. How the CEO of a major aerospace company totally ... - AOL

    www.aol.com/finance/ceo-major-aerospace-company...

    The Brazilian plane manufacturer is enjoying a "harvest season" after a lot of turbulence.

  8. Corporate structure - Wikipedia

    en.wikipedia.org/wiki/Corporate_structure

    Choosing a structure for a company is an important decision and must be strategically thought out because it could either aid or harm the making of business. The structure must also be a good fit for the type of activities, goals, and vision of the company. [3] The organizational structure is a reflection of how conveniently business is conducted.

  9. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.