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Pun or paronomasia - A form of word play that exploits multiple meanings of a term, or of similar-sounding words. Antanaclasis – The stylistic trope of repeating a single word, but with a different meaning each time; antanaclasis is a common type of pun, and like other kinds of pun, it is often found in slogans.
A figure of speech or rhetorical figure is a word or phrase that intentionally deviates from straightforward language use or literal meaning to produce a rhetorical or intensified effect (emotionally, aesthetically, intellectually, etc.). [1] [2] In the distinction between literal and figurative language, figures of
Antanaclasis – a figure of speech involving a pun, consisting of the repeated use of the same word, each time with different meanings. Anticlimax – a bathetic collapse from an elevated subject to a mundane or vulgar one. Antimetabole – repetition of two words or short phrases, but in reversed order to establish a contrast.
In rhetoric, zeugma (/ ˈ zj uː ɡ m ə / ⓘ; from the Ancient Greek ζεῦγμα, zeûgma, lit. "a yoking together" [1]) and syllepsis (/ s ɪ ˈ l ɛ p s ɪ s /; from the Ancient Greek σύλληψις, súllēpsis, lit. "a taking together" [2]) are figures of speech in which a single phrase or word joins different parts of a sentence. [3]
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Trope denotes figurative and metaphorical language and one which has been used in various technical senses. The term trope derives from the Greek τρόπος (tropos), "a turn, a change", [1] related to the root of the verb τρέπειν (trepein), "to turn, to direct, to alter, to change"; [2] this means that the term is used metaphorically to denote, among other things, metaphorical language.
[31] The author describes the process of metonymy to us saying that we first figure out what a word means. We then figure out that word's relationship with other words. We understand and then call the word by a name that it is associated with. "Perceived as such then metonymy will be a figure of speech in which there is a process of abstracting ...