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The commercials were closed with a voice-over from actor Eddie Barth, who read the slogan, "Lite Beer from Miller: Everything you've always wanted in a beer. And less." [21] The then-recently retired New York Jets running back Matt Snell was the first person to appear in Miller Lite's first commercial in 1973. [citation needed]
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The Miller Brewing Co. unveiled a new football-related advertising campaign to effectively replace the Man Law ads starting the week of September 2, 2007, to coincide with the start of the 2007 NFL Regular Season.
High Life Light was first introduced in 1994 as a "lighter take on the 120-year-old favorite," Miller High Life says on its website. High Life Light was discontinued in 2021, along with several ...
All of the Miller brands and subsidiaries were sold to Molson Coors on October 11, 2016 as required by regulators before the forming of the new company, Anheuser-Busch InBev SA/NV. [ 23 ] [ 24 ] [ 25 ] All of those brands are now made by Miller Brewing Company , a subsidiary of MillerCoors .
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Barth's most well-known voiceover commercial work was for an advertising campaign for Miller Lite during the 1980s. [1] Barth closed the Miller Lite television commercials by reading the slogan "Lite Beer from Miller. Everything you always wanted in a beer. And less.".
Miller Lite has a new product: Beer Mints, which have a hint of hop flavor along with spearmint. The mints go on sale online Jan. 12 for $5.