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Making cold-pressed juice is a two-step process. The first stage is to shred or compress the fruits or vegetables into a pulp. [6] In industrial production, the shredding process uses a steel rotating disc. [7]
A juicer, also known as a juice extractor, is a tool used to extract juice from fruits, herbs, leafy greens and other types of vegetables in a process called juicing. [1] It crushes, grinds, and/or squeezes the juice out of the pulp . [ 2 ]
Juicero was founded in 2013 by Doug Evans, who served as CEO until October 2016, when former president of Coca-Cola North America Jeff Dunn took over the position. [4] The company's juicing press was originally priced at $699 when launched in March 2016, [5] but was reduced to $399 in January 2017, 12 to 18 months ahead of schedule, in response to slow sales of the device.
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There are many methods of juicing, from squeezing fruit by hand to wide-scale extraction with industrial equipment. Juicing is generally the preferred method of consuming large amounts of produce quickly and is often completed with a household appliance called a juicer, which may be as simple as a cone upon which fruit is mashed or as sophisticated as a variable-speed, motor-driven device.
The cylinder and/or piston in a traditional cider press is designed to allow the juice to escape while retaining the solid matter. This is achieved through a controlled gap or a semi-permeable surface, where the pressure exerted by the piston forces the juice out of the crushed apples or pears, leaving the solids behind.